Restructure: Move all content under TallyFlow/ folder

TallyFlow/Marketing/Website/Website Requirements from SOWs.md

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+# Website Requirements & Insights from SOWs
+
+## Key Use Cases Observed Across Projects
+
+### 1. Receiving & Verification Workflows
+- RFID tunnel / fixed reader receiving
+- Barcode + RFID cross-verification
+- Quantity matching against expected data (PO, GTIN, EPC)
+- Exception handling for mismatches
+
+### 2. Zone-Based Asset Movement
+- Multiple zones (receiving, storage, outbound, delivery)
+- Push/transition assets between zones
+- Time-in-zone visibility and alerts
+
+### 3. ERP Integration
+- Keyboard wedge / direct injection into ERP (BlueCherry, JD Edwards)
+- Import of expected data from spreadsheets / AWBs
+- Writing received data back to ERP tables
+
+### 4. Tag Printing & Encoding
+- Custom RFID tag encoding (ASCII, proprietary)
+- Integration with NiceLabel or custom printing software
+- TID + EPC uniqueness handling
+
+### 5. Reporting & Visibility
+- Zone reports
+- Exception reports (shortages, overages, stuck assets)
+- Excel export
+- Search by zone, asset, partial number
+
+## Implications for tallyflow.com
+
+### Messaging Opportunities
+- "Close the loop between physical assets and your ERP"
+- "Reduce manual scanning and data entry at receiving and packing"
+- "Real-time visibility into where your assets actually are"
+- "Automate verification without changing your existing workflows"
+
+### Feature Highlights to Emphasize
+- TallyFlow IoT (fixed infrastructure / tunnels)
+- TallyFlow Capture (photo + barcode association)
+- TallyFlow Print (tag printing + registration)
+- Seamless ERP integration via keyboard wedge or API
+- Mobile + Web + IoT working together
+
+### Target Audiences Visible in SOWs
+- Fashion / Apparel (Alice + Olivia)
+- Manufacturing / Hardware (Assa Abloy)
+- Logistics / Receiving (Bollore)
+- General industrial receiving and asset tracking
+
+Next: Review source code to validate which of these capabilities are already strong.