Update TallyFlow marketing and documentation
- Add multiple new case study drafts (Madix, MKB, Network of Hope, Alice & Olivia, mini case studies) - Add new website/blog drafts (Freight Claims, Manufacturing QC, Barcode+Photo use cases) - Add Website Build Suggestions document - Clean up ERP integration language across docs - Change 'fashion' to 'retail' in targeting materials - Update User's Guide and Homepage Draft for accuracy
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Build a modern, professional marketing site at tallyflow.com that positions TallyFlow as the unified asset intelligence platform (web + mobile + IoT + print).
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## Target Audiences
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- Operations / Warehouse managers in fashion, manufacturing, logistics
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- Operations / Warehouse managers in retail, manufacturing, logistics
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- IT / Systems teams evaluating RFID + ERP integration
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- Executives looking for visibility and exception reduction
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@@ -96,23 +96,3 @@ RMS Omega is TallyFlow’s preferred partner for RFID hardware, labels, printers
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- Case study featuring an RMS Omega + TallyFlow deployment
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- Blog post: “Why We Partner with RMS Omega for RFID Projects”
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### Educational & Awareness Partner: RFIDKnow
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**Positioning:**
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RFIDKnow is a key partner for education, training, and industry awareness in the RFID space.
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**Messaging Opportunities:**
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- Co-branded webinars and educational content (“RFID 101” series, implementation guides).
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- RFIDKnow can feature TallyFlow as a recommended software platform in their training materials and buyer’s guides.
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- Joint content marketing to build top-of-funnel awareness.
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- Potential for “RFIDKnow Certified” or recommended partner status.
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**Website Placement Ideas:**
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- Include in Partners section alongside RMS Omega.
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- Reference in resources/blog content as an educational resource.
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- Co-branded landing page for joint webinars or guides.
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**Recommended Content:**
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- Joint webinar series on RFID best practices
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- Whitepaper: “Choosing the Right RFID Software Platform”
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- Blog posts and email campaigns driven by RFIDKnow audience
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